Paid Ads
Ads that book inspections, not just clicks.
Ads only pay when every enquiry gets answered fast. So we run them on top of the answering system: a free roof health check offer, emergency leak ads and storm campaigns, with spend capped and reported every week.
The problem
Sound familiar?
LeadKites Paid Ads runs Meta and Google ads for Australian roofers as a top-up to their own leads, with every ad enquiry answered in 60 seconds and ad spend paid at cost.
Burnt by agencies before
Big retainers, vague reports, and leads nobody answered in time.
Clicks, not jobs
A form fill at 9pm that nobody replies to until tomorrow is money gone.
Storm season chaos
When hail hits, the roofers who reach people first get the work.
How it works
What we do for you.
- 1Answering system firstAds only go live once missed-call text-back and 60-second replies are working.
- 2One clear offerA free roof health check on Meta, emergency leak searches on Google, aimed at the suburbs you want.
- 3Your real work in the adsYour job photos and short videos from your crew perform best. Any AI-made visuals are labelled.
- 4Weekly numbersSpend, enquiries, inspections booked and cost per inspection. If an ad isn't paying, it's switched off.
What you get
Done for you, every month.
- Meta ads: free roof health check offer, usually $20-30/day
- Google Search ads for emergency and high-intent searches
- Storm response campaigns after weather warnings
- Letterbox drops near recent jobs (Growth Plus)
- 7 short social reels a month (Growth Plus)
- Landing pages built to book inspections
- Ad accounts in your name; spend paid at cost, never marked up
- Weekly report with cost per inspection
For a lot of roofers, ads aren't the first step. If your calls aren't being answered or your profile is weak, we'll tell you on the free audit and start there instead.
Pricing
Where it's included.
- Roof Lead Plan Plus+$997/month on Foundation + spendAds, letterbox drops and storm response on top of the answering system.Details
- Growth Plus$1,449/month + spendEverything: answering system, website, Lead Plan and managed ads.Details
All prices in AUD. No GST charged.
Guides
Read before you decide.
FAQ
Paid Ads: straight answers.
Still got a question?
Ask a person. We reply within 4 business hours, Sydney time.
How much should I spend on ads?
Most roofers start around $20-30 a day on Meta and a capped Google budget, usually $600-1,000 a month in total including printing. You pay the platforms directly, at cost.
Do I own the ad accounts?
Yes. They're set up in your name. If you leave, you keep them and all the data.
How fast do ads work?
Meta ads often start getting enquiries within a week; Google emergency ads can be quicker. We won't promise a number of leads, but you'll see every number every week.
Do you do Google Local Services Ads?
No. They aren't available for Australian roofers.
Can I pause any time?
Yes. You can lower or pause the ad budget whenever you like.
Start this week
Find the jobs you’re missing.
Two ways in. Both start with one short call from you. No lock-in talk.